From Logo to Launch: Branding for Irish Startups
Mount Dillon Cars logo
Branding is more than just a logo — it’s the first handshake between your business and your audience. For startups in Ireland, standing out in a crowded market means creating a visual identity that builds trust, grabs attention, and stays consistent across every platform.
That’s exactly what we helped Mount Dillon Cars, an Irish car sales startup, achieve — from concept to signage.
Understanding the Client's Vision.
Mount Dillon Cars came to us as a newly established vehicle sales business based in Ireland. They needed a professional, clean, and memorable logo that would represent the quality and reliability of their service — both online and in-person.
Their goal was clear: create a brand identity that would not only look great on social media but also translate seamlessly to physical signage on their premises.
The Creative Process.
We began with research — looking at car dealerships across Ireland and Europe, identifying trends in typography, iconography, and color palettes. From there, we developed several logo concepts that emphasized:
Trustworthiness (through strong, geometric shapes)
Simplicity (for versatility across digital and print)
Movement (a subtle nod to mobility and cars)
We also explored various typefaces and custom modifications, ensuring the name “Mount Dillon Cars” stood boldly on everything from Facebook banners to front gates.
The Final Identity.
The final logo delivered a bold, modern look, with a visual balance that reflects confidence and clarity. We supplied the client with:
Multiple logo formats (horizontal, stacked, icon-only)
Versions for light and dark backgrounds
A color guide and usage examples
File types for web, print, and social
Mount Dillon Cars have since rolled the brand out across:
Branding Tips for Irish Startups.
If you're a startup in Ireland looking to build your brand, here are a few key takeaways:
Start with clarity: Know who you are and who you serve.
Think ahead: Design a logo that works on social, signage, uniforms, etc.
Keep it consistent: Use the same colors, logo versions, and tone across all platforms.
Invest early: Good branding makes your business look established from day one.
Serving Startups Across Ireland.
At Purple Ocean Production, we love helping Irish startups like Mount Dillion Cars bring their ideas to life — whether you need a logo, a social media identity, or a website to match.
Ready to Build Your Brand?
If you're launching a new business in Dublin, Kildare, or anywhere in Ireland — we’d love to help.
👉 Contact us here to get started.
